COLORS AND FONTS
Color is an important component of the University’s identity. Color should be used carefully and matched to maintain consistency in all Black Hills State University communications.
The official colors are:
| Green CMYK- C=99 M=34 Y=100 K=29 Pantone Solid Coated 349 RGB- R=0 G=98 B=51 Hexadecimal (web version)- #006233 |
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| Gold CMYK- C=0, M=22, Y=92, K=0 Pantone Solid Coated 123 RGB- R=255 G=199 B=38 Hexadecimal (web version)- #FFC726 |
Consistent use of typography is the foundation for our visual identity. Two type families, a serif and a san serif font, have been carefully selected for our visual identity guidelines: Palatino Linotype and Trebuchet MS. Secondary fonts can be used depending on the audience for specific publications. Such as Bebas Neue:
The official typeface Palatino Linotype is also recommended for signage and body copy of official publications.
Contact Info
Information@bhsu.edu
Phone: 605-642-6215
Marketing and Communications
Black Hills State University
1200 University St. Unit 9512
Spearfish, SD, USA 57799-9512
Spearfish
1200 University Street
Spearfish, SD
57799-9502
Phone: 605.642.6131
Fax: 605.642.6254
Admissions@BHSU.edu
Rapid City
4300 Cheyenne Blvd
Box Elder, SD
57719-7700
Phone: 605.718.4112
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